Bangkok led as the world's most visited city in 2025 with 30.3 million international arrivals, driven by its nightlife and hotels. Asian cities dominated the top spots, with three in the top five. London was Europe's busiest at 22.7 million visitors.

International arrivals count overnight visitors arriving by air or other means, measured in millions for 2025. Data from Euromonitor International focuses on inbound tourism to cities. No adjustments for day trips or domestic travel.